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News

New Visual Strategy

New Visual Strategy

By Malin Helenius

I have found it really hard to find the right visual strategy for the Caliss brand. How do you balance the brand vs. being personal...

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Relaxing weekend

Relaxing weekend

By Malin Helenius

The weather in Stockholm was amazing this Saturday - no wind, sunny and really warm. We joined some friends and took their RIB out for...

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Unexpected inspiration
How to style it

Unexpected inspiration

By Malin Helenius

I came across the danish TV series Perfekte Steder by coincidence the other day (for you living in Sweden, you can find it on SVT...

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Decorating the home office
Interior

Decorating the home office

By Malin Helenius

At the moment I mostly work from home since that fits my needs right now. With two relatively young kids and a part time job...

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New Newsletter layout

New Newsletter layout

By Malin Helenius

We (finally!) have a new newsletter provider (and style) since our old is no longer automatically integrated into our e-commerce store supplier Shopify. I think...

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Factory visit
Production

Factory visit

By Malin Helenius

CALISS produces all its garments in Estonia at the moment which is so convenient considering the short flight time (around 50 minutes!). This Tuesday I...

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Welcome!

By Malin Helenius

When I first embarked the CALISS project years ago I started a blog called "Life as a Fashion Entrepreneur". That blog was alive for about...

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